Will Tucker shares how he went from nearly quitting mortgage broking to lodging $165 million in his first 12 months. He reveals the mindset shifts, social media strategies, and team support that transformed his business and life.
A short editorial from the FLOWNIB team on why this content matters.
Will Tucker's story proves that with the right mindset, relentless follow-up, and social media savvy, new brokers can achieve extraordinary results quickly.
Unlike typical broker advice, Will emphasizes authenticity and lifestyle branding over polished sales tactics, showing that being yourself attracts ideal clients.
New and aspiring mortgage brokers should watch this to learn how to leverage social media and team support to fast-track success.
A professional who arranges loans for clients to buy property.
Using platforms like Instagram and LinkedIn to build a brand and generate leads.
The practice of marketing oneself as a brand to attract clients and opportunities.
The process of attracting and converting prospects into potential clients.
The mental attitude and resilience required to succeed in mortgage broking.
Producing videos, posts, and stories to engage an audience online.
A brokerage that provides back-end support and mentorship to brokers.
Consistently staying in touch with prospects to convert them over time.
How did Will Tucker achieve $165M in lodgements in his first year?
Through relentless follow-up, daily social media content, and leveraging a strong back-end team.
What is the biggest challenge for new mortgage brokers?
Managing time and avoiding burnout while learning the ropes and generating leads.
Why is social media important for mortgage brokers?
It builds a personal brand, generates leads, and keeps you front of mind with clients.
How can brokers avoid burnout?
By outsourcing loan processing and credit support to a team, allowing focus on client relationships.
What role does mindset play in broking success?
A resilient mindset and the ability to push through challenges are critical for long-term success.
Should new brokers join a larger brokerage?
Yes, working in a supportive environment with mentorship and resources increases chances of success.
How does Will Tucker use stories on social media?
He posts daily stories to build a persona and stay top-of-mind, generating more views than regular posts.
What advice does Will have for new brokers?
Start content early, find a supportive team, and be consistent with follow-up and marketing.
How did moving to Sydney impact Will's business?
It allowed him to be closer to high-value investor clients and increased his lodgements.
What is the 90-day sprint concept?
Focusing intensely on specific goals for 90 days can dramatically change your business trajectory.